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Advertising and Public Relations Research
US$ 48.45
 
Advertising
 
 
Framework for Marketing Management (6th Edition)
US$ 170.66
 
Marketing
 
 
Brand Leadership: Building Assets In an Information Economy
US$ 21.20
 
Advertising
 
 
Brand Asset Management: Driving Profitable Growth Through Your Brands
US$ 19.95
 
Product Management
 
 
Aaker on Branding: 20 Principles That Drive Success
US$ 13.79
 
Marketing
 
 

 
 
 
Eating the Big Fish: How Challenger Brands Can Compete Against Brand Leaders
US$ 22.71
 
Advertising
 
 
Brand Relevance: Making Competitors Irrelevant
US$ 25.99
 
Marketing
 
 
60-Minute Brand Strategist: The Essential Brand Book for Marketing Professionals
US$ 4.44
 
Multilevel
 
 
The Best of Guerrilla Marketing: Guerrilla Marketing Remix
US$ 26.58
 
Marketing
 
 
Corporate Communication: A Guide to Theory and Practice
US$ 14.98
 
Public Relations
 
 

 
 
 
A Professional and Practitioner's Guide to Public Relations Research, Measurement, and Evaluation, T...
US$ 24.99
 
Public Relations
 
 
Strategic Writing: Multimedia Writing for Public Relations, Advertising and More
US$ 62.31
 
Advertising
 
 
Cases in Public Relations Strategy
US$ 70.99
 
Public Relations
 
 
The Complete Guide to Writing Questionnaires: How to Get Better Information for Better Decisions
US$ 54.00
 
Research
 
 
Using Qualitative Research in Advertising: Strategies, Techniques, and Applications (NULL)
US$ 71.24
 
Advertising
 
 

 
 
 
Managing Public Relations: Methods and Tools
US$ 59.89
 
Public Relations
 
 
Cases in Public Relations Management
US$ 122.23
 
Public Relations
 
 
How To Write A White Paper In One Day: Everything you need to know to create your own powerful mark...
US$ 12.00
 
Marketing
 
 
Stories That Sell: Turn Satisfied Customers into Your Most Powerful Sales & Marketing Asset
US$ 33.73
 
Sales & Selling
 
 
Master Content Marketing: A Simple Strategy to Cure the Blank Page Blues and Attract a Profitable Au...
US$ 16.95
 
Marketing
 
     
 
 
The Laws of Brand Storytelling: Win_and Keep_Your Customers' Hearts and Minds
US$ 22.52
 
Marketing
 
 
CONSUMER BEHAVIOR
US$ 7.71
 
Consumer Behavior
 
 
Unleash Possible: A Marketing Playbook That Drives B2B Sales
US$ 18.00
 
Marketing
 
 
Cutlip and Center's Effective Public Relations (11th Edition)
US$ 213.32
 
Public Relations
 
 
Consumer Behavior
US$ 79.01
 
Consumer Behavior
 
     
 
 
Public Relations: The Basics
US$ 20.41
 
Public Relations
 
 
Marketing Communications Management: Analysis, Planning, Implementation
US$ 35.11
 
Marketing
 
 
Spin Sucks: Communication and Reputation Management in the Digital Age (Que Biz-Tech)
US$ 24.96
 
Marketing
 
 
On Deadline: Managing Media Relations, Fifth Edition
US$ 45.56
 
Public Relations
 
 
The Nonprofit Marketing Guide: High-Impact, Low-Cost Ways to Build Support for Your Good Cause
US$ 7.35
 
Marketing
 
     
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