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Marketing Plan Handbook (5th Edition)

SKU: 0133078353 (Updated 2023-01-10)
Price: US$ 126.65
 
 

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Description

Directed primarily toward undergraduate Marketing college/university majors, this text also provides practical content to current and aspiring industry professionals.


The Marketing Plan Handbook is the only planning handbook to guide readers, step-by-step, through the complete development of a realistic, customized marketing plan.

 
Features & details

Used Book in Good Condition


EAN: 9780133078350


ISBN: 0133078353


Manufacturer: Pearson


Brand: Brand: Prentice Hall
 
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