Scenario Planning - Revised and Updated: The Link Between Future and Strategy
SKU: 0230579191 (Updated 2023-01-12)
Price:
US$ 28.99
Description
Recent research in the field of business strategy has shown that strategic flexibility can be achieved through a scenario planning perspective for long-term competition and performance. The authors have drawn upon examples and case studies to develop a new model for scenario planning that is closely integrated with strategy and innovation.
Features & details
Palgrave MacMillan
EAN: 9780230579194
ISBN: 0230579191
Manufacturer: Palgrave Macmillan
Brand: Palgrave MacMillan
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