Description

Succeeding in today’s global market requires a new set of skills than it did when the pioneers of the twentieth century were making their mark. But don’t let that intimidate you from expanding your business beyond our borders. In order to negotiate with vendors in Japan, it is not necessary to immerse yourself in the Asian culture. To explore potential markets in Africa, you don’t need to take a month-long safari across the jungle to learn what their people are like. The key to taking your business global, and doing so effectively, is all about your CQ--or cultural intelligence. Having done training and consulting for leaders in more than 100 countries, David Livermore, president and partner at the Cultural Intelligence Center, has detailed in Leading with Cultural Intelligence a four-step model for improving your CQ and maximizing your impact in managing across cultures:• Drive--boost your motivation for and confidence in interacting with other cultures • Knowledge--understand the relevance of differences in religion, values, norms, and languages • Strategy--plan ahead for unfamiliar cultural settings, but remain flexible if actual experience differs from expectations • Action--successfully adapt your behavior to each situationFeaturing fresh research, case studies, and statistics on the ROI of improving your CQ, this new edition of Leading with Cultural Intelligence with help you thrive in any business environment--whether it’s across the world or in your own backyard.

EAN: 9780814449172

ISBN: 0814449174

Manufacturer: AMACOM

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